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THE TWNA DISPATCH
September 2007
Published by the Truck Writers of North America 
[Any opinions expressed herein are strictly those of individual writers.]

The TWNA Board of Directors

Board Chairperson - Eric Berard, L'Echo du Transport
Executive Director - Tom Kelley, The Deadline Factory

Press Directors
Canada/Europe Press Director - Eric Berard, L'Echo du Transport
Midwest Press Director - Paul Abelson, Land Line & Road King
Northeast Press Director - Tim Brady, Write Up The Road
Southeast Press Director - Avery Vise, Randall-Reilly Publishing
West Press Director - Jami Jones, Land Line Magazine

Associate Directors
Agency PR Director - Susan Fall, LaunchIt Public Relations
OEM PR Director - Derek Smith, Peterbilt Motors
Organization/Other Director - David Kolman, DK Communications
Supplier PR Director - Sherry White, Truck-Lite

Click on the link for your representative
and let them know what TWNA can do for you.

In This Edition:


New Member Welcome
Membership Renewal
2008 Banquet Sponsorships
Director Elections
TWNA @ GATS
Greg Berg Passes
End Of The Internet
Chairman's Corner
Chairman's Corner - Part Deux

 


Welcome New Members !

TWNA's Board of Directors held its most recent meeting on September 11. It was the occasion to learn that three new members had joined our ranks. We want these new members to know how glad we are to welcome them:

* Brooke Dennis - Canadian Trucking Human Resources Council
* Gary Meeter - R.L. Polk
* Zbigniew Witamborski - www.truckauto.pl



Don't Forget To Renew Your Membership !

This meeting also allowed the Board to notice that the renewal process of actual members is a little slower than previous years. We encourage you strongly to renew your membership as soon as possible. For more information about the process, please contact our Executive Director, Tom Kelley, at 704-599-0570 or by e-mail: admin@twna.org. Next year's renewal process will be held earlier in the year, in order to avoid delays and communication difficulties related to summer vacations.



2008 Banquet Sponsorships Still Available

The annual Communication Awards Banquet, which will take place at the Mid-America Trucking Show in Louisville, KY, is well on its way. Major sponsors have already indicated that they would be back. This is great news because the more sponsors we have, the easier it is for us to present a high-quality event.

Note to our Associate Members who would like to benefit from the extraordinary exposure to the editors attending the banquet: some spots are still available. Once again, please contact Tom Kelley for all the details 704-599-0570.



Director Elections

Out of the six Board of Directors positions up for election this fall, only one is challenged, the seat of Supplier Associate Director. This position is currently held by Sherry White (Truck-Lite) but Barbara Gould (Bendix) showed interest and will also run to be elected.

The following Directors are re-elected, since there was no opposition:

Press, Canada/Europe - Eric Berard
OEM PR - Melissa Epping (Peterbilt)
Agency PR - Susan Fall (LaunchIt Public Relations)
Organization/Other - David Kolman (Ol' Blue, USA)
Southeast - Andy Haraldson (Randall-Reilly Publishing)

REMINDER: Supplier Members, if you haven't already voted, please do so by Friday, September 28.



TWNA @ GATS

TWNA was present at the Great American Show (GATS) in Dallas, TX. There were presentations made on website tips and audio program content, and the attendance was satisfying. A couple of things need to be fine-tuned with the show organizers to better accommodate the media for future shows, but all indicators show that the organization is very cooperative and that the minor issues will be settled for next year. Tim Brady recommended putting together a list of suggestions for improving the show. If you have any suggestions of your own, please share them with Tim: info@writeuptheroad.com.

Also at GATS, supported by a recent grant from TWNA, RJ Taylor of Ol' Blue, USA and Senior Trooper Monty Dial of the Texas Highway Patrol conducted a total of four seminars on the changes to the HOS regulations, updating more than 100 truckers regarding the latest developments in the law. Between this summer's two shows in Las Vegas and Dallas, RJ's efforts have resulted in a dozen seminars with 375 attendees. Kudos to RJ for his work on truck industry safety.



Gregory J. Berg Dies

Greg Berg, a former TWNA member and older brother of Tom Berg, passed away August 28 in Whitewater, Wisconsin. He was 72. He had suffered for years with diabetes and a weakened heart, and his heart gave out while he was doing some light chores in his yard. His wife was with him and his death was peaceful.

He was born in Milwaukee in 1935, and in 1957 got a degree in Journalism from Marquette University (working his way through college by driving newspaper delivery trucks). He worked in corporate public relations and as an association writer until retirement in 1990. Greg and brother Tom worked together on truck writing projects in the mid ‘90s through early ‘00s, and Greg independently wrote articles for Heavy Duty Trucking and RoadStar.

Greg and wife Rosey, who married in 1956, had a girl and three boys; two played Little League baseball, and he managed and coached the team in suburban Chicago during their involvement and afterwards, for more than 13 years. He was an avid Green Bay Packers fan and enjoyed playing Sheepshead, a German card game popular among Wisconsinites.

Rosey and the four children and their spouses survive him, as do nine grandchildren, two great-grandchildren, two brothers and four sisters, many nieces, nephews and cousins, and numerous friends. They all miss him. Memorials in his name may be sent to the Whitewater (Wisconsin) Lions Club, of which Greg was an active member, to the American Diabetes Association or the American Heart Association.



The End Of The Internet - A Look At New Media & Old Media

Check out this link for an interesting take on the evolution of media:



Chairman's Corner - Are You Ok With A Freelancer As Chairman?

TWNA's Chairman, Eric Berard, is leaving his position of Editor-In-Chief of L'Echo du transport. He will keep writing for L'Echo and other publications, but on a freelance basis. In order to be as transparent as possible, Eric asked the Board members if they still had confidence in him to act as TWNA's Chairperson in this context, and the response was positive.

Any reaction, comment or suggestion by members are welcome at: eric.berard@sympatico.ca.

Eric's new company, BERARD Communications is offering journalism, translation, corporate writing and photography services. The agency has no customer that could put Eric in a conflict of interest.



Chairman's Corner - Part Deux

By John Baxter - Randall-Reilly Publishing

Last month, our chairman, Eric Berard, has raised a worthy point in refusing to support legislation requiring the use of speed limiters. The legislation is a classic case of pure politics overcoming sophisticated reasoning. Those who understand the laws of physics know that it is not speed that exposes us to danger, but the wrong combination of speed and following distance. Also, those of us in the transportation community know that providing a virtually tamper-proof speed governor on a truck would be prohibitively expensive.

A far more practical solution, if, indeed, technology is needed at all, would be to require trucks to use one of the devices that measures the distance and speed of the vehicle ahead, calculates a safe following distance based on the relative and absolute speeds of the two vehicles, and then warns the driver when he is too close. Requiring the driver to respond to the indications of the warning device by law might be an additional provision.

Experienced drivers know there are times when 60 mph is too fast because of dense traffic, and others when 75 is perfectly safe because vehicles are spread out thousands of feet apart. Putting a speed governor on trucks set at 65 or 68 mph is no more logical than setting a standard speed limit that would apply everywhere, whether on Interstate highways or in school zones.

 
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