New Member Welcome
Membership Renewal
Director Elections
Communication Awards
Jack Walsh Passes
Chairman's Corner
Welcome New Members !
TWNA's Board of Directors
held its most recent meeting on October 2. The membership continues
to rise, as TWNA broke the "160" barrier, now boasting
162 members, thanks to the addition of two new associate members.
Our warmest welcome to: Monica Metty and Brooke Karagozian,
both from Eaton Corporation.
Renewal Process To Speed-Up
Speaking of membership,
each Director on TWNA's Board will soon get in touch with his
or her constituents, passing along a gentle reminder to those
who haven't renewed their annual membership yet. TWNA is a large
family of professional communicators of the trucking industry
and we certainly don't want to lose any members of our family.
Besides, it will be a good opportunity for members to have a
one-on-one contact with their representative on the Board.
Election Results: Three New Members On The
Board
TWNA keeps on renewing
itself, as it welcomes fresh and dynamic new blood among its
Board of Directors. As a result of the fall election, Melissa
Epping (Peterbilt, OEM-PR Representative); Barbara Gould (Bendix,
Supplier-PR Representative) and Andy Haraldson (Randall-Reilly
Publishing) Southeast Press Representative, join the Board on
January 1, 2008 to serve our members.
The following positions
were unopposed, and as such, these representatives who were
already seated on the Board were re-elected:
• Canada/Europe
Press – Eric Berard (BERARD Communications)
• Agency PR – Susan Fall (Launchit PR)
• Organization/Other – David Kolman (Ol' Blue, USA)
Communication Awards - How Print Entries
Are Scored
As the time to submit
entries for the 2007 TWNA Communication Awards rapidly approaches,
many of our members have inquired regarding how the entries
are scored. Each major division (Magazines, Radio, Public Relations,
etc.) has specific scoring guidelines, but all are generally
based on the criteria for print entries (listed below).
Scoring Criteria
(1-20 Points Each)
ORIGINALITY/APPROACH:The
subject itself need not be original, but the presentation
should offer something new; new product, new features, a different
angle.
ENGLISH: Either
it is correct, or it s not; however, dialect, slang, incorrect
usage when it is a quote, are acceptable when used appropriately.
ACCURACY: Accuracy
is always important; the depth of explanations or references
should be appropriate for the subject material and length
of article/book.
SIMPLICITY: If
you have to wonder what the writer is saying, it s lacking
in clarity. Technical writing should be evaluated with consideration
for the intended reader.
QUALITY: Does it
flow? Does it hold your interest? Is it appropriate for its
intended audience?
Each of the five items can be scored anywhere between 1 and
20 points, allowing for a maximum score of 100 points per entry.
As we've mentioned before, if the total score for an entry from
one judge seems inexplicably low or high, that entry will be
scored by an additional judge to ensure the accuracy of the
process.
The award process
is not competitive at the individual category level, as the
entries are scored against this standardized scale. The only
competition between entries is at the Best of Division and Best
of 2007 award levels.
The diversity of
categories available for entries not only ensures that the entry
is judged in the appropriate context (e.g. "history"
of truck brands vs. "opinion" of why brands met their
demise), but also serves to encourage entrants to submit a wide
variety of their work.
Don't
delay, start preparing your entries today!
Veteran
Truck Journalist Jack Walsh Passes At 90
John E. (Jack) Walsh,
whose 50 years in print journalism started as sports editor
of the Union-Sun & Journal (USJ), died on September 29,
2007. He was born in Lockport, NY on September 4, 1917, the
son of Blanche M. Lanighan and William H. Walsh.
A 1936 graduate of
Lockport High School and of Syracuse University in 1940, he
joined the USJ staff in 1941, editing sports and community news.
Late in 1942, he moved to the sports staff of the Buffalo Courier-Express,
and over the next decade served as copy writer, relief city
editor and makeup editor.
In December 1952,
he joined the Detroit Free Press news desk as copy editor and
back-up copy-desk chief, telegraph and makeup editor. Five years
later, he went to Automotive News, an industry trade paper in
Detroit covering national and international events. For 15 years
prior to retiring to Florida in 1985, he was truck and service
editor. For the next five years, he was a free-lance writer
for Automotive News and other automotive publications.
He had been a member
of Sigma Delta Chi, National Journalism Society; Detroit Press
Club; Detroit Auto Writers Group, and the Truck Writers of North
America. He was a life member of Lockport Council 319, Knights
of Columbus, and former member of the Lockport and Port Charlotte
Elks.
Survivors include
his wife of 63 years, Dorothy R. ; four daughters, Jean E.,
Chestnut Hill, Mass.; Mary Ann, Rochester, Mich.; Ruth G., Westwood,
Mass.; Rita G., Boston, Mass.; two sons, John D., Wilmington,
N.C.; and Matthew G., Ferndale, Mich.; four granddaughters;
a grandson; two great-granddaughters; three great-grandsons;
as well as several cousins in the Lockport area.
He was predeceased
by two brothers, J. William Walsh, in 2000, and Matthew L. Walsh,
in 1999. Inurnment will be in the Walsh family lot in St. Patrick's
Cemetery, Lockport, New York.
Chairman's Corner: Antique Truck Passion
On The Rise
I don't know if it's
only in my part of the continent (Province of Quebec) but it
seems that restoration and collection of antique trucks is really
becoming a stronger and stronger trend. There is no week that
goes by without a reader commenting about his latest work on
a beautiful old machine, with all kinds of anecdotes about where
he found the vehicle, why he is particularly attached to a particular
brand, and so on.
The latest I saw
was the collection of Richard Lemieux, co-owner of Transport
Hervé Lemieux, a dedicated transportation fleet, based
in Montreal. Though his fleet is mainly composed of Freightliner,
his collection focuses on old International Harvesters, even
antique McCormick Deering stationary engines!
Here is a picture
taken by my colleague Eric Descarries of an antique International
fuel delivery truck. I'm sorry, I lost the exact model or year
model… maybe you members can help? How about we share pictures
from other collectors across North America, just for the sake
of the love of these beautiful machines from the past? We might
even some day create an award for the most beautiful and/or
rare truck restored… what do you think? Send comments,
suggestions and/or pictures of antique trucks from your area
with description at: eric.berard@sympatico.ca.
