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THE TWNA DISPATCH
January 2006
Published by the Truck Writers of North America 
[Any opinions expressed herein are strictly those of individual writers.]

The TWNA Board of Directors

Board Chairperson - Denise Rondini, Kona Communications
Executive Director - Tom Kelley, The Deadline Factory

Press Directors
Canada/Europe Press Director - Eric Berard, L'Echo du Transport
Midwest Press Director - Denise Rondini, Kona Communications
Northeast Press Director - Bette Garber, Highway Images
Southeast Press Director - Dan Barnhill, Truckers Connection
West Press Director - Tom Berg, Newport Communications

Associate Directors
Agency PR Director - Roxane (Campbell) Rose, Roxane, Inc.
OEM PR Director - Derek Smith, Peterbilt Motors
Organization/Other Director - David Kolman, Tire Retread Info Bureau
Supplier PR Director - Don Alles, Eaton Truck Components

Click on the link for your representative
and let them know what TWNA can do for you.

In This Edition:


Help For The Holidays
TWNA Member News
Communications Award Update
Non-Profit Status Update
Call For Glossary Terms
Tech Award Update
Thanks To Don Alles
Welcome To New Board Members
Banquet Ticket Sales



Help For The Holidays
By Doug Siefkes

Many of you know Gary King. Gary started the Trucker Buddy Program 13 years ago when he brought his idea to the trucking industry. Today, more than 5,000 truckers are corresponding with classrooms of kids in a pen-pal relationship. I personally can attest to the power of the program from both a teacher and industry perspective. When my wife was teaching she was involved in the program and I saw first-hand how kids were interested to learn about truckers and our industry. It helped them appreciate and understand the importance of trucking.

From our industry perspective, the program has made truckers feel “connected” - made them feel like they’re contributing to the minds and consciousness of our youth. I’ve talked to hundreds of truckers who say nothing but great things about the program and how the program has impacted their lives.

Some of you know that Gary has undergone surgery to combat stomach cancer. It wasn’t an easy procedure and they had to remove his stomach. The good news is he survived and he has a positive outlook on his recovery. He’s lost a great deal of weight and strength which has severely limited his mobility. Gary and his wife, Carol, live day to day and their income is very limited.

To help him get around, Gary needed a scooter and I thought of nothing better than an early Christmas present to the Kings. The cost is around $1,000.00 for an entry-level model.

The TWNA Board has made a $300.00 donation on behalf of the group. Other TWNA members have contributed a total of $200.00

The scooter was presented to Gary on December 20 by Ellen Voie, executive director of Trucker Buddy International. “Today I had the privilege of playing Santa Claus and attending the delivery of the scooter to Gary King. I can't tell you what an honor this was to represent each of you. Thank you for your generosity to Gary,” Ellen said.

If any other TWNA members would like to make individual contributions to this fund, please Doug Siefkes or Tom Kelley.

The check can be made out to TWNA, designated for the Gary King donation. Please try to submit your donation as soon as possible. To date $800.00 has been collected. If additional money is collected, we can present an added check to Gary and Carol. Thanks for your support.

Doug Siefkes, The Siefkes Group, Siefkes@siefkesgroup.com, 425-392-2611
Tom Kelley, TWNA, admin@twna.org, 704-599-0570


TWNA Member News
Tom Berg and his wife, Jackie, recently moved from California and its boring weather to Ohio and its ever-changing ambients. He claims they are enjoying it.

Tom asks TWNA members to please note his new mailing address: 4910 Tussic Road, Westerville, OH 43082. His cell phone has become his main voice contact; that number is 760-505-4067.

Peggy McCambridge, assistant editor of Kona Communications (Truck Parts & Service and Successful Dealer magazines) recently got engaged to Jordan Wehrle of Old World Industries.


Communications Award Update
There have been approximately 130 entries submitted for the 2005 TWNA Communications Awards. This is nearly double the number of entries submitted in prior years. Although the number of individual entrants has not increased as much as we would like, the program is certainly moving in the right direction.

Pending an increase in banquet fund raising, the board approved an increase in the trophy budget for the Communication Awards. This will be used to cover a likely increase in the number of category awards, and a custom trophy for the Best of 2005 Communications Award winner.


Update On Not-For-Profit Status
In mid-January, TWNA will begin the process of obtaining 501c(6) status. The goal is to have the process complete so that TWNA has its status by June 1, 2006, the start of our next fiscal year. The 501c(6) designation is the not-for-profit status most appropriate for TWNA and allows us to advocate on behalf of the industry. This business league status is different from the charitable organization status and while TWNA will be tax exempt it will not be considered a charitable group.


Call for Updated Glossary Terms
A committee has been formed to update the TWNA Glossary, including David Kolman, Bette Garber and Roxane Rose. We are seeking input from all of our members, and especially supplier members, regarding product-specific terms, new technology terms, and other industry-specific language that is not included in the current Glossary. Members and suppliers can review the current glossary and provide words and terms that they think are missing, or they can provide us with their own glossaries for the committee to review. The deadline for providing input on the glossary is Wednesday, Jan. 18; the next committee meeting is scheduled for Friday, Jan. 20.

The current TWNA glossary can be accessed at www.twna.org/glossary.htm, or go to www.twna.org, select the "Press & PR Resources" button, and then "Trucking Terms Glossary."

In addition, members who would like to join the TWNA Glossary Committee are encouraged to do so.


Technical Achievement Award Committee Update
According to Tech Achievement Award Committee Chairman Eric Berard, the committee has completed its task of coming up with a short list of nominations for the Technical Achievement Award. A jury of 12 TWNA members plus Eric was selected to make the final decision. To date Eric has received ballots back from 8 of the 12 jury members. The balloting will be wrapped up early in January.

Thanks to the following TWNA members who served as the jury for the Technical Achievement Award: John Baxter, Tom Berg, Eric Berard, Carol Birkland, Tom Gelinas, Bill Hudgins, Sean Kelley, Wendy Leavitt, Peggy McCambridge, James Menzies, Paul Richards, John G. Smith and Chuck Wilson.


Thanks To Don Alles
A special thanks to Don Alles for serving on the TWNA board for the past two years. Don has served on several TWNA committees and made a valuable contribution to the growth and development of TWNA. Don will be missed.


Welcome To Two New Board Members
Avery Vise has joined the TWNA board replacing Dan Barnhill as southeast press director and Sherry White joins the board as the supplier director taking the seat vacated by Don Alles. We look forward to working with Avery and Sherry on upcoming TWNA projects.


TWNA Industry Awards Banquet Tickets
Those wishing to attend TWNA's 2006 Industry Awards Banquet can begin reserving tickets now. The price for tickets is $60.00, or $450.00 per table (8 seats). Press attendees who purchase tickets will receive a complimentary renewal/new-membership at the individual press member level. To reserve your seats, contact TWNA at admin@twna.org via e-mail.

 

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